May 21st, 1999

SAN JOSE, CA -- Tam Communications recently completed a new series of spots for the Santa Cruz Beach Boardwalk's 1999 season. Featuring fun footage of visitors enjoying the beach and seaside amusement park, the commercials are airing now on stations throughout Northern and Central California.

The spots required a day of production at the Santa Cruz Beach Boardwalk. Director Tam Fraser captured new footage of the Giant Dipper roller coaster, which is celebrating its 75th anniversary this year, to spotlight the world-famous coaster and publicize the Boardwalk's anniversary promotions.

"Tam brings a fresh approach to the project each year, adding new energy and an innovative look at our park," said Marq Lipton, Vice President of Marketing for the Santa Cruz Beach Boardwalk.

This is the seventh year that the San Jose communications company has created the television spots for the Santa Cruz Beach Boardwalk. Sandra Silva produced the project for Tam Communications, and Tam Fraser and Ed Cook edited the spots. The Boardwalk's Sandy Smith served as client producer.

Tam Communications is a leading digital media company, servicing corporate and entertainment clients by combining technical, creative, and communications expertise in the realms of video, interactive multimedia, and web. The company's expanding spectrum of original entertainment programming—developed for broadcast, cable, syndication, and other venues—airs worldwide. Tam Communications is a privately held company located in Scotts Valley, CA. Please visit our web site at www.tamcom.com.