October 1, 2004

Scotts Valley, CA - A nationwide production tour is being finalized for the 2005 commercial campaign for the country’s leading boating retailer, Watsonville-based West Marine. Tam Communications was tapped for the fourth year to produce the national spots that will air on cable networks beginning in March of 2005. This year’s campaign will feature West Marine customers—those specifically buying boating supplies for professional purposes. “The Pros Know” creative will highlight professional fishermen, charter boat owners, and boat builders among others. The television creative will be supported throughout the year with a print campaign that will include photographs and a more in-depth testimonial on why these professionals look to West Marine for boating supplies.

Already on tap are production stops throughout Northern California, in the Seattle, Washington area, and along the East Coast of Florida. Director/ Cameraman, Tam Fraser, will head up the production effort, supported by Tam’s Executive Producer Susan O’Connor Fraser, Associate Producer, Jennifer Haskins, and Production Assistant Jess Ortega. The team will bring Tam's own betacam production package to each location.

Tam Communications is a leading digital media company, servicing corporate and entertainment clients by combining technical, creative, and communications expertise in the realms of video, interactive multimedia, and web. The company's expanding spectrum of original entertainment programming—developed for broadcast, cable, syndication, and other venues—airs worldwide. Tam Communications is a privately held company located in Scotts Valley, CA. Please visit our web site at www.tamcom.com.